DAYSTAR PRODUCTS RETURNS AS KEY SPONSOR OF GREG ADLER MOTORSPORTS AND TEAM 4 WHEEL PARTS
For Immediate Release
Compton, California (April 9, 2015) – Today it was announced that Daystar Products, a leading manufacturer of suspension components and polyurethane products for cars, trucks, and SUVs, has returned as a key sponsor of Greg Adler Motorsports and the Team 4 Wheel Parts off-road racing team. While serving as President and CEO of off-road aftermarket retailer, 4 Wheel Parts, Adler competes in the elite Pro 4 division for 900 HP, purpose-built, four-wheel drive trucks in the Lucas Oil Off Road Racing Series.
In addition to their sponsorship of Adler’s competitive off-road pursuits, Daystar has maintained a strong connection to Adler and 4 Wheel Parts since 1994 as a key supplier of suspension, truck and Jeep accessories to their retail outlets.
“Daystar is once again, proud to be part of The Greg Adler Motorsports Team and we are looking forward to a great 2015 race season,” said Daystar CEO, Mark Turner. “All of us at Daystar are passionate about the sport of off-roading. Our relationship with Greg Adler Motorsports and his involvement in the Lucas Oil Off Road Series has been a win-win for all of us and we are happy to be back for another season. We wish Greg and his team the best of luck during this 2015 race season.”
Complementing his position at the helm of the world’s largest retailer and distributor of off-road aftermarket and performance products with competing in the high-intensity arena of short course off-road racing, Adler has developed partnerships with an impressive roster of corporations who utilize the sport to reach potential customers.
“It takes great partners like Daystar to go racing,” stated Adler. “Over the last 20 years, we have built a relationship with Mark and our friends at Daystar that extends well beyond their great products in our stores. We are proud to have them alongside the team as we race to return the Pro 4 to the podium this season.”
The 2015 18-round Lucas Oil Off Road Racing Series season visits California, Arizona, Nevada, Utah, and for the first time ever, Ensenada, Mexico. Follow all the Greg Adler Motorsports action at Team4WheelParts.com. Lucas Oil Off Road Racing action is broadcast throughout the season on CBS, the CBS Sports Network and MAVTV.
#10 Greg Adler Pro 4
Greg Adler Motorsports is Supported by:
4 Wheel Parts · Pro Comp Tires · ODYSSEY Battery · MagnaFlow Exhaust · AMP Research / AVS · Lund · Red Kap · Daystar Products · G2 Axle & Gear · Bushwacker · Makita Industrial Power Tools · Mastercraft Safety · Fox Racing Shox · K&N Filters · Fiberwerx · GoPro
About Daystar Products:
Daystar Products is a leading manufacturer of suspension components and polyurethane products for cars, trucks, and SUVs. Daystar’s extensive product line includes over 400 Lift & Leveling Kits, high-performance Bushing Kits, Motor & Transmission Mounts, Scorpion Shock Absorbers, Winch Accessories, unique interior Dash & Switch Panels, and much more. Daystar Products was established in 1977 and has always been family owned and operated. All of Daystar’s Products are proudly manufactured in the USA. For more information on Daystar Products, see www.daystarweb.com.
About 4 Wheel Parts:
4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 69 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products we sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit us at 4wheelparts.com or call toll-free 877-474-4821.
4 WHEEL PARTS NAMED PRESENTING SPONSOR OF BFGOODRICH TIRES OUTSTANDING TRAILS PROGRAM
For Immediate Release
Compton, California (April 1, 2015) – BFGoodrich® Tires builds tires for any adventure, including those that take drivers off their daily roadways. Through its Outstanding Trails program that promotes sustainable and responsible off-road driving, BFGoodrich Tires will once again award grants of $4,000 each to three qualified and passionate off-road clubs in North America. These clubs will use their grants to continue their efforts that preserve and protect their hometown trails.
As Outstanding Trails enters its 10th year, BFGoodrich has selected 4 Wheel Parts as presenting sponsor of this year’s program. 4 Wheel Parts will promote the program and provide a critical outreach extension to four-wheel-drive clubs across North America. The program also is conducted in collaboration with United Four Wheel Drive Associations (UFWDA), Blue Ribbon Coalition and the Off Road Business Association.
To date, Outstanding Trails has awarded grants to 36 off-road trails nominated by 35 local clubs throughout North America. The program has provided more than $140,000 in grants in support of these trail conservation efforts.
Nominations will be accepted beginning April 3 through July 10, 2015, on the BFGoodrich Tires website at www.bfgoodrichtires.com. The competition invites off-road clubs from around North America to nominate local trails that merit grants for maintenance or refurbishing. Trails are selected based on uniqueness, terrain type and enthusiast support.
“Off-road communities and clubs that promote and preserve this activity are true driving enthusiasts,” said Duane Thomas, brand communications manager for BFGoodrich Tires. “Outstanding Trails allows BFGoodrich Tires and our sponsors to join these clubs in maintaining a robust and responsible off-road culture.”
BFGoodrich has assembled a panel of judges comprised of four-wheel industry veterans to evaluate Outstanding Trails grant submissions. This group selects three winning trails, which will be announced at Off Road Expo in October.
About BFGoodrich Tires
With more than 100 years of heritage, BFGoodrich® Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 40 years of motorsports experience, BFGoodrich Tires delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, on Facebook at www.Facebook.com/BFGoodrichTires or on Twitter at @BFGoodrichTires.
About 4 Wheel Parts
4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 69 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products we sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit us at 4wheelparts.com or call toll-free 877-474-4821.
About United Four Wheel Drive Associations
United Four Wheel Drive Associations is the world’s leading representative of all-brand, four wheel-drive enthusiasts. UFWDA benefits, developed and tested over the past 30 years, include four-wheel-drive safety and awareness education; such user ethics programs as adopt-a-road, conservation volunteer and volunteer trail patrol; assistance with new club formation; education seminars to aid four wheelers through complex state and federal programs affecting trail access; internet forums designed to instantly connect members globally; and unlimited member access to its full-time legislative advocate and nationally recognized attorney who works exclusively for four-wheel-drive enthusiasts to protect access and prevent road and trail closures. For more information on the UFWDA log on to www.ufwda.org
About the BlueRibbon Coalition
The BlueRibbon Coalition (BRC) is a national non-profit organization that champions responsible recreation and encourages a strong conservation ethic and individual stewardship, while providing leadership in efforts to keep outdoor recreation alive and well — all sports; all trails. With members in all 50 states, BRC is focused on building enthusiast involvement with organizational efforts through membership, participation in the administrative process, outreach, education and collaboration among recreationists. BRC works with land managers to provide recreation opportunities, preserve resources and promote cooperation with other public land users. BRC is recognized nationwide for its credible staff of land use and recreation professionals, as well as a legal team with nearly 30 years of accomplishments. Learn more at www.BlueRibbonCoalition.Org).
4 WHEEL PARTS RENEWS LUCAS OIL OFF ROAD RACING SERIES PARTNERSHIP
For Immediate Release
Compton, California (March 17, 2015) – Today, 4 Wheel Parts, the global leader in off-road aftermarket performance product sales and installation, announced its return as the “Official Off Road Parts Retailer” of the Lucas Oil Off Road Racing Series. The popular off-road racing organization kicks off the 2015 season March 20-21 at Lake Elsinore Motorsports Park in Lake Elsinore, California.
The agreement extends the long time partnership for another year as the series continues to expand into new markets and experience increases in attendance and broadcast viewership. With 4 Wheel Parts President and CEO, Greg Adler competing behind the wheel of a 900-HP truck in the series’ marquee Pro 4 division, the company’s immersion in the sport as both competitor and sponsor truly exemplifies the 4 Wheel Parts mantra, “We Sell It. We Own It. We Live It.”
“Participation and support of off-road motorsports is a cornerstone of our marketing efforts,” said Adler in the midst of preparations for the season opener. “Lucas Oil Off Road Racing, with capacity crowds combined with an impressive television broadcast package, provides us an excellent platform to reach the truck and off-road enthusiast with our message that Life is Better Off Road.”
As part of the agreement, 4 Wheel Parts will be recognized with their official designation as a series sponsor in addition to receiving title sponsorship of Round 15 when the series returns to Lake Elsinore Motorsports Park in October. This season, 4 Wheel Parts will also be distributing complimentary tickets to youth under 12 years of age in each region where the series visits throughout the year in a joint promotion with series owner Lucas Oil Products. These free youth tickets will also be made available at participating 4 Wheel Parts stores.
“Lucas Oil Products and 4 Wheel Parts share the same passion for motorsports and of course, short course off-road racing,” said Series Director, Ritchie Lewis. “This passion has fueled a tremendous partnership that we are looking forward to sharing once again this season.”
The Lucas Oil Off Road Racing Series kicks off Friday, March 20 under the lights of Lake Elsinore and continues for 18 rounds of racing visiting California, Arizona, Nevada, and for the first time, Ensenada, Mexico. The complete schedule is available at lucasoiloffroad.com.
About the Lucas Oil Off Road Racing Series:
The Lucas Oil Off Road Racing Series is the evolution of the long-standing support of short course racing by Forrest Lucas and Lucas Oil Products. Steeped in the Midwest tradition of short course off-road racing infused with a West Coast influence, Lucas Oil Off Road Racing brings intense four wheel door to door action to challenging, fan-friendly tracks. Lucas Oil Off Road Racing Series: This is Short Course. For more information please visit www.lucasoiloffroad.com.
About 4 Wheel Parts
4 Wheel Parts is the global leader in off-road, Jeep and aftermarket performance products. With 69 locations across the US and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. With the Nation’s largest inventory of off road tires, wheels, lift kits and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit us at 4wheelparts.com or call toll-free 877-474-4821.
4 WHEEL PARTS SUPPORTED BY WIENERSCHNITZEL AT 2015 LUCAS OIL OFF ROAD RACES
For Immediate Release
Compton, California (March 16, 2015) – 4 Wheel Parts, the global leader in off-road truck and Jeep aftermarket performance products, will be supported by its partnership with the world’s largest hot dog chain, Wienerschnitzel, at the 2015 Lucas Oil Off Road Races. Wienerschnitzel will serve hot dogs and chili dogs at the 4 Wheel Parts hospitality tent during select events at the Lucas Oil short course race series, deemed one of the world’s most intense off-road competitions. 4 Wheel Parts President, CEO and driver, Greg Adler, #10, will be supported by Wienerschnitzel in the Pro 4 racing division as an extension of the developing collaboration between 4 Wheel Parts parent company, Transamerican Auto Parts and Wienerschitzel.
Wienerschnitzel will be present as the season kicks off at Lake Elsinore Motorsports Park on March 21, 2015, with additional appearances in California, Utah and Nevada. To view a schedule of Wienerschnitzel’s race participation, visit: www.wienerschnitzel.com/events
“We could not be more excited about extending our partnership with Greg Adler and the 4 Wheel Parts team while supporting these extreme off-road events,” said Wienerschnitzel’s Chief Visionary Officer, J.R. Galardi. “We’re looking forward to expanding our footprint in the racing world, while serving our world-famous hot dogs to the race community!”
4 Wheel Parts Director of Marketing, Dan Mickelsen shared his enthusiasm for this new facet of the growing partnership. “The Greg Adler Motorsports program provides us with an outstanding opportunity to expand our relationship with Wienerschnitzel,” he said. “Short course off-road racing is one of the most exciting and dynamic forms of motorsports there is and we are thrilled to have our friends at Wienershtzel along with us for the ride.”
To celebrate Wienerschnitzel’s participation at the 2015 Lucas Oil Off Road Races, event ticket giveaways will be held on Wienerschnitzel’s Facebook and Instagram pages. Connect with Wienerschnitzel for your chance to win.
About Wienerschnitzel
Founded by John Galardi in 1961 with a single hot dog stand in Wilmington, Calif., Wienerschnitzel (www.wienerschnitzel.com) is a bona fide pioneer of the quick-service food industry. The world’s largest hot dog chain serves more than 120 million hot dogs annually and is famous for its delicious proprietary chili recipe. Based in Irvine, Calif., the parent company, Galardi Group, franchises restaurants throughout the U.S., including Wienerschnitzel, Hamburger Stand, and Tastee Freez LLC.
About 4 Wheel Parts
4 Wheel Parts is the global leader in off-road, Jeep and aftermarket performance products. With 69 locations across the US and Canada and growing, 4 Wheel Parts Service Centers install all the products it sells. With the Nation’s largest inventory of off road tires, wheels, lift kits and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™.
For more information visit 4wheelparts.com or call toll free 877-474-4821.
TRANSAMERICAN AUTO PARTS EXPANDS SOUTHEASTERN DISTRIBUTION CENTER
For Immediate Release
Compton, California (March 1, 2015) – Today, Transamerican Auto Parts (TAP) announced the major expansion of its Jeep and truck products distribution center adjacent to its 4 Wheel Parts retail store location in Coppell, Texas.
The facility serves as the regional distribution hub for Transamerican subsidiary, 4 Wheel Parts, the global leader in off-road performance product sales and installation. It will also serve Transamerican’s Jeep and truck performance products manufacturers Pro Comp USA, Rubicon Express Suspension, LRG Rims, G2 Axle & Gear, Trail Master Suspension, Smittybilt and Poison Spyder Customs, in addition to Transamerican’s regional wholesale operations. It is one of five such facilities nationwide that also includes locations in California, Florida, Ohio and Colorado.
With this expansion, the second such addition to the Dallas area distribution center in the past eight months, the facility has now doubled in size and capacity allowing for improved regional reach and supply while significantly increasing inventory levels.
4 Wheel Parts continues to grow its retail operations which now includes new locations in Bossier City and Baton Rouge, Louisiana and Little Rock, Arkansas to bring the total number of stores to 68 across North America.
Transamerican Auto Parts Director of Distribution and Operations, Bruce Siminiak said, “The expansion of the Texas distribution center is an integral step in order to ensure the product supply chain will continue to support future growth initiatives while providing best in class regional reach and increased customer service levels.” Continuing, he said, “We are able to meet increased customer demand in the rapidly growing enthusiast market that continues to be driven by robust light truck and Jeep sales over the last few years.”
The strategic location of the expanded facility will provide retail and wholesale customers the benefit of reduced freight costs, economic delivery and in many cases next day pick-up of most products in retail stores.
Transamerican Auto Parts. We Sell It. We Own It. We Live It.
For more information about Transamerican Auto Parts and Transamerican Manufacturing Group, please visit: transamericanautoparts.com/
About 4 Wheel Parts
4 Wheel Parts is the global leader in off-road, Jeep and aftermarket performance products. With 68 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. With the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit us at 4wheelparts.com or call toll-free 877-474-4821.
