OFF-ROAD COMMUNITY BANDS TOGETHER TO HELP SOLDIER RECEIVE DREAM TRUCK
COMPTON, CALIF. (PRWEB) APRIL 09, 2019 – Recently returned from a year-long tour of duty in the Middle East, U.S. Army Cpl. James Wesley Trent was on leave with his family in Florida when he found his new customized pickup truck stolen, stripped and burned to the ground. Where just a few days before, he was proudly rolling out in the gold-hued Ford F-250 Super Duty, he was now looking at a charred wreck. Yes, there were worse things that could happen as his deployments overseas had proven. However, this fresh injury brought home the unfairness of it all. Eventually, insurance would replace the destroyed truck, but it couldn’t repair his loss of faith in his fellow man. That’s when members of the off-road community stepped in to help.
“Last year while watching the news I saw the unfortunate tragedy that happened to Corporal Trent,” said Florida resident Phil Gottes, CEO of TuffTruckParts.com in Boca Raton. “When I heard this, I knew we could help build this soldier a new custom truck.”
After Trent returned to his base Fort Bliss, Texas, Gottes contacted his parents to offer assistance. They had replaced the truck with a used stock model, but it was a far cry from the custom-built original. The young man was due back for a surprise birthday party in December and when the time came Gottes and his wife, Lisa, hopped in their Jeep and made the four-hour drive. Surrounded by friends and family, Trent was gifted with the promise that his replacement truck would be entirely customized free of charge.
“We told him that we were building him a new custom truck and there were a lot of tears,” said Gottes. “We were so happy to help this soldier and turn a negative event into a positive one.”
Gottes went to work immediately. Using all his experience and industry contacts, he spent the next three months making more than a hundred phone calls and emails and asked fellow off-road professionals for support. The response was incredible. American Force Wheels promised new 22-inch rims. Fabtech, AXIS Driveline and Yukon Gear donated a suspension lift kit and drivetrain components. Fab Fours, Ranch Hand, Bushwacker, Rolling Big Power (RBP) and Truck Hero supplied the exterior accessories to upgrade the truck with new bumpers, side steps, fender flares, rack, grille and bed cover. Spec-D provided custom headlights. There was only one problem – Gottes was in Florida while Trent and his replacement truck were in El Paso, Texas.
Enter 4 Wheel Parts (4WP). As the nation’s largest off-road retailer and installer, 4WP had a store with full vehicle bays in El Paso. Store manager Rick Gonzalez soon received a phone call.
“Once we heard about this young man’s story we were on it,” said Gonzalez. “Phil asked me and [4WP regional manager] Jeremy Komorn if we could sponsor the labor and we were on board right away. The entire team was involved, and everyone was excited to pitch in.”
$30,000 worth of donated truck parts began arriving at the El Paso 4WP store. The lift kit, bumpers and wheels came first. Additional accessories poured in as vendors responded to Gottes’ call. When the pickup was dropped off for installation, 4WP technicians Juan Moreno, Levin Reyes, Roberto Cardona, Quetz “Q” Rojas went to work completing the build, rotating shifts and working after hours every day for two weeks. El Paso companies Rigo’s Graphics, Truck Wrap and Rick’s Headlight Restorations were enlisted to apply the custom wrap and finishing touches.
On March 2, Gottes flew into El Paso to join Gonzalez and the 4WP crew to present Trent with his finished custom truck. As the flag-wrapped truck rolled up to the staging area, magnificent from bumper to bumper, Trent, his whole squad, local news crews and 4WP supporters broke out into applause and cheers.
“It’s a feeling I can’t fully comprehend yet,” said an emotional Trent to television station KTSM. “It means the world to me. It means that we’re not doing it for nothing.”
“It’s an honor that we’re able to [do this],” said 4WP sales associate Ralph Villa. “Instead of Wesley telling us ‘thank you,’ we’re reaching out to him in thanks for his service.”
Media library: http://bit.ly/4WP_TuffTruck_CplTrent
4 WHEEL PARTS SPONSORS NEW OFF-ROAD RADIO SHOW WITH MOTORSPORTS PERSONALITY JIM BEAVER
COMPTON, CALIF. (PRWEB) APRIL 05, 2019 – 4 Wheel Parts (4WP) is proud to announce the title sponsorship of a new radio show/podcast geared towards off-road racing, UTVs, rock crawling, overlanding and recreation. The 4WP Down & Dirty Show Off-Road Edition Powered by Polaris RZR debuted on April 3 and is hosted by well-known motorsports personality Jim Beaver.
Beaver, a professional off-road racer and nationally syndicated radio host, has been on the air for more than a decade with the Down & Dirty Radio Show Powered by Polaris RZR, the #1 motorsports radio show in the United States on iTunes. He has been instrumental in pushing action motorsports, IndyCar, NHRA, Supercross, rally and drifting to the mainstream through television, radio, print and online appearances while actively competing in and covering the events.
4WP is backing the new Off-Road Edition, an offshoot of the original show, which returns Beaver to his off-road racing roots. Top desert and short course racers will be among the first guests, and the show will continue to expand its range to cover all things off-road. The weekly podcast will be taped in-studio and at events with episodes dropping every Wednesday through a vast online radio and podcast network.
“I’m excited to return the Down & Dirty Radio Show to its off-road roots this year with the help of 4 Wheel Parts,” said Beaver. “As a Trophy Truck and UTV racer who grew up watching my dad race, off-road racing has always been the cornerstone of my media efforts.”
4WP has made a concentrated push in 2019 to align itself with top off-road athletes, influencers and brands. Their early season efforts have seen considerable success as 4WP Official-sponsored drivers have taken titles at the 2019 King of the Hammers and 2019 Mint 400, two of the most prestigious events in the off-road racing circuit.
“It’s an exciting time to be a part of 4WP right now,” said Joey DiGiovanni, 4WP Director of Creative Marketing & Partnerships. “Adding Jim and the Down & Dirty Show is another great brand partnership and one we are extremely excited about.”
The 4WP Down and Dirty Show Off-Road Edition Powered by Polaris RZR can be found on the web at http://www.downanddirtyshow.com. Listeners can also subscribe, rate and review the show on iTunes.
Episode 1 (04/03/19):
http://www.downanddirtyshow.com/offroadedition1
Images and Copy:
http://bit.ly/4WP_DownDirtyRadio
ABOUT 4 WHEEL PARTS: 4WP is a powerhouse in the growing $10-plus billion Jeep and truck accessory market. A division of Transamerican Auto Parts (TAP Worldwide, LLC), and acquired by Polaris Industries Inc. in 2016, 4WP sells and installs an extensive line of industry-leading aftermarket parts and accessories for off-road enthusiasts through 94 brick-and-mortar stores in North America and online at https://www.4WP.com and https://www.4wd.com. More than 500 aftermarket auto brands are offered through 4WP, including off-road wheels, tires, suspensions, drivetrains, exterior/interior accessories, recovery equipment, lighting, electronics, replacement parts and gear for the outdoor/camping lifestyle.
OFF-ROAD MARKET SHINES BRIGHT WITH NEW PRO COMP LED LIGHTING SYSTEMS
COMPTON, CALIF. (PRWEB) APRIL 03, 2019 – Pro Comp is proud to announce the release of its newest generation of off-road lighting accessories. These new lighting products reflect the latest innovations and provide enhanced safety features, easy installation and updated style – all at consumer-friendly price points.
“Pro Comp has been designing lighting solutions for the off-road industry since 1992,” said Mike Ribas, Performance Category Manager for Pro Comp. “Not only are we building superior products, but we are making it more affordable for consumers to own a premium quality item.”
The 3.8” Wide Angle Combo LED Cube Lights (76411P) is a powerful lighting solution in a compact package. The 140° horizontal beam pattern of each cube offers users greater visibility where light bars or floods are not possible. The 3” Round LED Lights (76412P) come in a spot pattern and are a stylistic update to the traditional square cube light. The Gen3 3” LED Cube Lights are offered in both flood (76413P) and spot (76414P) patterns and have interchangeable faceplates in black, red, blue or yellow to match your vehicle’s exterior.
Pro Comp’s new DOT SAE E-Mark compliant 3.5” Halo Ring LED Fog Lights (76504P) for the Jeep JK cuts through the night while on- or off-road. The Halo ring increases safety and reduces the risk of accidents while acting as a direct replacement for factory fog lights. The rugged solid-state design is impact-, vibration- and corrosion-resistant and can endure the harshest off-road conditions. All Pro Comp cube and fog lights are sold in pairs and include wiring harnesses, shock-resistant, waterproof, cast aluminum housings, a powder coated finish and 100% optically clear polycarbonate lenses.
Hauling an oversize spare tire? Pro Comp’s new LED Third Brake Light (76508) ring can restore a lifted Jeep® to factory safety standards by eliminating visibility issues common with factory high mount brake lights and oversized tire/wheel combinations. A brilliant ring of torch-red LEDs lights up behind the spare tire when the brakes are engaged, guaranteeing the full attention of anyone following. The DOT-approved ringed brake light can fit Jeep® Wrangler models with a 5×5, 5×4.5 or 5×5.5 bolt pattern and works with 15-inch or larger wheels.
Designed with the off-roader in mind, Pro Comp’s new RGB Rock/Auxiliary LED Light Kit (76501RGB) lights up the underside and wheel wells of the vehicle to help navigate uneven terrain in the dark. The app-controlled settings allow the user to choose from 1.2 million color options, as well as control the timing and speed of lights. Each rock light has three RGB LEDs, and the complete set of six pods have long leads that connect to a fused control box for easy installation.
All lights are backed by the Pro Comp Promise Warranty, which promises that every product is free of defects and will last a lifetime, or it will be replaced free of charge.
Media library: http://bit.ly/ProComp_LIghtingApr2019
ABOUT PRO COMP: A division of Transamerican Auto Parts (TAP Worldwide, LLC), and acquired by Polaris Industries Inc. in 2016, Pro Comp USA is a global leader in high-quality, durable products for on- and off-road enthusiasts, including lighting, tires, wheels, suspensions, shocks and more. Pro Comp products are backed by one of the strongest warranties in the industry…the Pro Comp Promise. Pro Comp promises that their products will last a lifetime or be replaced free of charge, regardless whether it is with the original purchaser or a succeeding owner.
JEEP® AND TRUCK ENTHUSIASTS GEAR UP FOR NATION’S BIGGEST OFF-ROAD ACCESSORY SHOW IN HOUSTON ON MARCH 30-31
COMPTON, CALIF. (PRWEB) MARCH 19, 2019 – Off-road fans can stock up on gear at huge discounts when the 4 Wheel Parts (4WP) 2019 Jeep & Truck Fest tour returns to Houston on March 30-31. This two-day event is free to the public and brings off-road manufacturers and enthusiasts together with great factory deals and giveaways.
“Our annual Dallas show was growing so fast we added a Houston date last year, and the response was tremendous,” said Brent Goegebuer, Director of Advertising and Events at 4 Wheel Parts. “We wanted to thank the thousands of those fans who attended by returning with another big show.”
Attendees looking to upgrade their Jeeps will find the latest in bumpers, armor, tops and interior accessories, as well as information from manufacturer representatives on which suspension systems and gearing would best fit their needs. $500,000 of inventory will be on hand at dramatic discounts by brands such as ARB, Bestop, BF Goodrich, Bilstein, Currie, Daystar, FOX Shocks, Method Race Wheels, Mickey Thompson, Pro Comp, Rancho, Rigid, Smittybilt, Toyo Tires, Warn and many more. Off-road wheels, tires, winches and lights can be found at heavily marked down prices and the ever-popular Blow-Out section will offer up to 75% off on overstocked, discontinued or damaged-package goods. For those looking for eye-candy, custom Jeeps and trucks (usually seen at pro races or industry-only events) will be on display, showcasing innovations from the industry’s premier manufacturers.
“If you’re a fan of the outdoors and are interested in upgrading your Jeep or truck for the off-road lifestyle, this is a show you can’t miss,” said Goegebuer. “Attendees will find some of the best deals of the year and get the chance to talk one-on-one with the manufacturers and get insight on their latest products.”
The Jeep & Truck Fest will be held at the George R. Brown Convention Center (Hall A) in downtown Houston. Doors open to the public from 10 a.m. to 4 p.m. on Saturday and from 11 a.m. to 4 p.m. on Sunday. Admission is free. Members from local Jeep clubs will be in attendance for meet-and-greets.
This event will mark the fourth stop of the 11-city 4WP 2019 Truck & Jeep Fest tour. The campaign will continue to Puyallup, WA (April 6-7), Dallas, TX (May 18-19), Ontario, CA (June 8-9), Denver, CO (July 13-14), Long Beach, CA (July 20-21), Atlanta, GA (August 3-4) and conclude in Orlando, FL (August 17-18). For event information, please visit https://www.4wp.com/Truckfest.
Highlights
- 114,000 square feet of booths and off-road products
- Product demonstrations, installation specials, hourly promotions and giveaways
- Free raffles for two $500 4WP Shopping Sprees
- Blow-out section with up to 75% OFF on discontinued items
Houston Truck & Jeep Fest
George R. Brown Convention Center
1001 Avenida de Las Americas, Houston, TX 77010
Saturday, March 30, 2019 | 10 a.m. – 4 p.m.
Sunday, March 31, 2019 | 11 a.m. – 4 p.m.
FREE ADMISSION
Parking and Directions: https://www.grbhouston.com/attendees/parking-maps-and-directions
Images, copy, logos and schedule http://bit.ly/Truckfest_2019
4 WHEEL PARTS LAUNCHES PARTNERSHIP WITH LEADING SUSPENSION MANUFACTURER ROUGH COUNTRY
COMPTON, CALIF. (PRWEB) MARCH 15, 2019 – 4 Wheel Parts (4WP), the global retail and installation leader in off-road parts and accessories, today announced a new partnership with leading manufacturer Rough Country Suspension Systems. Consumers can now purchase Rough Country Jeep and truck suspension lift kits online (https://www.4wp.com / https://www.4wd.com) and through select stores.
Rough Country Suspension Systems is well-known throughout the industry for their easy-to-install bolt-on lift kits for trucks and Jeeps. With affordable price points, their products are sought after by many new enthusiasts and considered gateway mods into the world of off-roading. All products are designed, engineered and built in Dyersburg, Tennessee and carry generous manufacturer warranties.
“We are incredibly proud and excited to add Rough Country to 4WP’s roster of high quality, off-road brands,” said Tim Watts, Category Director of Suspension and Performance for 4WP. “Rough Country offers excellent bang for the buck and fills a niche that will go over well with our customers.
“For years we have fielded consumer requests for Rough Country products,” added Watts, “And now the industry’s largest manufacturer of suspension lift kits and the industry’s largest retailer/installer of suspension lift kits are partnering-up to create an unbeatable combination of value and service.”
“We are very excited about its new relationship with 4WP,” said Ken Dunn, CEO of Rough Country. “Between Rough Country’s industry-leading lineup of suspension and vehicle personalization products, and 4WP’s expansive retail reach and professional installation capabilities, we believe this partnership is a great opportunity for both companies to provide customers with an exceptional vehicle modification experience.”
