Browsing articles from "June, 2017"

4 WHEEL PARTS ROUND UP CAMPAIGN RAISES MORE THAN $30,000 FOR ORBA

Jun 15, 2017 // by admin // Company News // No Comments

Compton, California (June 14, 2017) – 4 Wheel Parts, the global leader in off-road performance product sales and installation, presented a check in the amount of $30,872 to the Off-Road Business Association (ORBA) as part of its “Round Up” charitable fundraising initiative. The “Round Up” initiative served to raise funds to support the foundation’s goals of promoting, preserving and expanding meaningful off-road recreation on public and private land. Led by 4 Wheel Parts Regional Manager, Jeremy Komorn, the full roster of 80 stores across North America supported the successful campaign by providing customers the option of rounding up to the next dollar at checkout with the proceeds to be directly contributed to ORBA.

The Off Road Business Association is an International Trade Association, comprised of member businesses ranging from large, international corporations to rural family run businesses. ORBA provides leadership and advocacy for the preservation of motorized access and the future of off-highway vehicles.

“With their dedication to ensuring that the off-road industry maintains a voice at the local, state and federal level, ORBA is performing crucial work as they continue protecting people’s opportunities to enjoy recreational off-roading,” said 4 Wheel Parts President and CEO, Greg Adler. “Off-road activities are important to our customers and we are grateful to them that they have shared in our objective of supporting this cause that is so important to us all.”

All monies collected were directed to the nonprofit trade organization to further their objectives. The presentation was made this past Friday at the Light Truck Accessory Alliance (LTAA) meeting and luncheon held at the Ontario Convention Center by LTAA Chair, Kathryn Reinhardt and 4 Wheel Parts executives, Brent Goegebuer and Sam Cervantes.

“For nearly two decades 4 Wheel Parts and its subsidiary companies have been passionate supporters of ORBA,” said ORBA President and CEO, Fred Wiley. “Several years ago, Greg Adler stepped up and became an ORBA board member and shortly after that, he was elected chairman. In addition to his active participation in our endeavors, this contribution is an example of how Greg and 4 Wheel Parts’ passion for the off road world furthers our collective efforts to preserve accessibility to the public private lands we off-roaders enjoy.”

For more information about the Off-Road Business Association, make a donation or to become a member please visit http://www.orba.biz.

About 4 Wheel Parts

4 Wheel Parts is the global leader in truck, Jeep, SUV and off-road performance products. With 79 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, suspension products and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

4 WHEEL PARTS CELEBRATING BOISE, IDAHO GRAND OPENING

Jun 2, 2017 // by admin // Company News // No Comments

Off-Road Retailer Opens 79^TH North American Location

Compton, California (June 1, 2017) – 4 Wheel Parts, the global leader in off-road performance product sales and installation, is revealing its brand new Boise, Idaho location with a family-friendly grand opening celebration on Saturday, June 3. The free event, located on 8001 Franklin Rd., officially unveiling the retailer’s 79^th North American location, will feature special grand opening discounts, installation specials and multiple giveaways throughout the day.

As it opens its doors to the brand new state-of-the-art showroom and service bay, 4 Wheel Parts introduces its unique off-road shopping concept in person in addition to other activities.

“We are thrilled to address the demand from our on-line and mail-order customers with this brand new retail location here in Boise,” says 4 Wheel Parts Regional Manager, Mike Abbiati. “Our showroom offers the aftermarket industry’s most comprehensive selection of truck, Jeep and SUV parts and accessories in a user-friendly environment. Now customers in Boise have the opportunity to choose the best products for their vehicle with the assistance of our experts and will be confident with the peace of mind that comes with service and installation being performed right here onsite by our ASE-certified technicians.”

The grand opening celebration will feature the full staff of 4×4 experts offering advice for potential builds and upgrades while visitors can partake in a number of activities including a bounce house, rock climbing wall, street tacos and an RTI ramp competition. Attendees will be treated to a variety of giveaways throughout the day concluding with a $1,000 4 Wheel Parts shopping spree to one lucky winner. In addition to one-time-only event specials, ASE-certified technicians will be onsite providing installation discounts on select products purchased.

“From rock crawling to open deserts and mountain trails, this region offers such a diverse array of opportunities for off-roading,” says Store Manager, Nick Becket. “There will be plenty to see and do and with Idaho 4X4 and the Early Bronco Club of Idaho here showing off their rigs, there will be plenty of ideas for that next build or upgrade. We are looking forward to continuing to meet off-roaders and enthusiasts at the event and sharing with them what 4 Wheel Parts is really all about.”