Smittybilt, maker of innovative truck, Jeep, and SUV products, introduced new parts and accessories at the 2013 SEMA Show. The latest Smittybilt offerings debuting at the Las Vegas event included an X20 Gen 2 winch, Atlas front and rear bumpers, and a defender rack. Different truck and Jeep builds that showcased rigs featuring Smittybilt products included the Overlander Jeep, the “Project Redline” 2014 Chevrolet Silverado 1500 truck, and the Chevrolet 2500 HD “Chase Truck.”
Mark Mathews, Smittybilt’s Marketing Manager believes SEMA is the ideal spot for the manufacturer to unveil new products and accessories for the off-road industry. “Smittybilt strives to stay ahead of the curve and these products show the attention to detail and quality in every part and accessory we manufacture,” he says.
The Smittybilt SEMA sales staff had tablets loaded with images, videos, pricing and catalogs for 4×4 enthusiasts. These interactive tools enhanced the one-on-one experience for attendees who were curious to learn more about Smittybilt’s line of parts and accessories.