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4 WHEEL PARTS ACQUIRES NEWEST LOCATION IN VIRGINIA BEACH, VIRGINIA

Nov 12, 2015   //   by admin   //   Company News  //  No Comments

Compton, California (November 12, 2015) – 4 Wheel Parts has announced its most recent retail store acquisition in Virginia Beach, Virginia. The location, formerly Atlantic AutoSports, will bring the total of 4 Wheel Parts showrooms to 72 as the Transamerican Auto Parts subsidiary continues its ambitious national retail expansion.

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Opening its doors in 2010, Atlantic AutoSports built a reputation for excellent quality and service while touting the message, “We install it all.” While retaining the same expert staff, the location will continue to provide superior service and installation from the leader in the off-road performance aftermarket while customers will realize the benefits of a larger selection of products to choose from, shopping online or by phone and convenient in-store pick-up. The location will also continue as an Adrian Steel dealer and installer, providing customers with “Work Ready” commercial van upfits.

“We are excited to introduce 4 Wheel Parts to Virginia Beach and the Mid-Atlantic region,” said Director of Store Operations, Sam Cervantes. “There is an incredible passion for off-roading in the area and we are looking forward to interacting with the local community both in the store and out on the trails.”

In addition to delivering the outstanding pricing and selection 4 Wheel Parts customers have grown accustomed to, the location has been slated for a complete renovation which will include a state of the art showroom. “We’re already planning for the new store remodel and this location, once transformed, will feature an industry leading environment where customers will have the opportunity receive expert advice and review products in our brand new interactive showroom,” said Cervantes.

4 Wheel Parts Virginia Beach (Formerly Atlantic AutoSports)
Address: 3232 Virginia Beach Blvd, Virginia Beach, VA 23452
Phone: (877) 475-0833

About 4 Wheel Parts
4 Wheel Parts is the global leader in truck, Jeep, SUV and off-road performance products. With 72 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

About Transamerican Auto Parts: Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps, SUVs and four wheel drive vehicles. Transamerican operations are comprised of 72 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: transamericanautoparts.com

TRANSAMERICAN AUTO PARTS ANNOUNCES RECIPIENT OF LIFE IS BETTER OFF-ROAD™ SEMA VEHICLE BUILD AWARD

Nov 5, 2015   //   by admin   //   Company News  //  No Comments

Transamerican Auto Parts has selected a winner in the inaugural “Life is Better Off-Road™” SEMA vehicle build competition. The CC Legend Jeep by Addictive Desert Designs was named as the best presented, truly off-road capable truck, Jeep or SUV on display at the show by a panel of experts in a ceremony hosted at the Pro Comp/Transamerican Auto Parts booth at the annual SEMA automotive aftermarket industry trade show in Las Vegas, Nevada. The winning entry was revealed Thursday, November 5 at the event hosted by NBC Motorsports personality and host of History Channel’s Top Gear USA, Rutledge Wood.

“The CC Legend Jeep exemplifies what we envisioned when we initially conceived the Life is Better Off-Road Award,” said Transamerican Auto Parts President and CEO Greg Adler. “The entries we received set the benchmark in bringing off-road concepts to life with their winning combinations of form and function, well thought out design and execution while demonstrating the use of aftermarket parts and their impressive off-road capabilities.”

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The Chris Kyle “The Legend” JK was built for the Chris Kyle Frog Foundation to raise funds to benefit soldiers and EMS personnel with PTSD. The winning JK will be auctioned off next year for the foundation in an effort to continue to support those in need. Complete Customs of McKinney, Texas built the Chris Kyle “The Legend” Jeep JK to honor Chris and his beliefs and replica models will be built and offered to the general public starting in 2016.

The CC Legend build list includes:

  • Addictive Desert Designs Venom Jeep JK Front & Rear Bumpers
  • Rock Krawler 5.5-inch Trail Gunner Suspension
  • A WARN Winch
  • Interco 40-inch Super Swamper M16 Tires
  • Rigid Industries LED Lighting

The elite panel of judges featured off-road luminaries including Ultra 4 champion and recent Off-Road Hall of Fame Inductee, Shannon Campbell, action sports pioneer and off-road race champion, Brian Deegan, renowned trophy truck builder Rick Geiser and scion of the well-known Currie Enterprises, Casey Currie. Rounding out the experts were Sean P. Holman, Content Director for the Truck Trend Network and Craig Perronne, Editor and Publisher for 4 Wheel Parts’ Off-Road Adventures magazine.

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10 semi-finalists were chosen from submitted entries based on criteria like off-road reliability and capability, real-world functionality, quality of craftsmanship and overall vehicle presentation. From those contenders, one truck/SUV and one Jeep were selected as finalists competing to be awarded as the most authentic off-road-capable vehicle at the 2015 SEMA Show.

The CC Legend will receive a cover feature and multi-page vehicle spotlight in ORA Magazine and a professional photo shoot. Additionally, the Addictive Desert Designs vehicle will be recognized across the spectrum of Transamerican social media and digital channels, including a promotional email campaign, an invitation to be displayed in feature locations at TAP-sponsored events, tradeshows, Truck & Jeep Fests, along with the benefits of extensive partner media coverage of the award. The semi-finalists will also be included in the full media campaign and receive ribbons in recognition of their accomplishment.

Life is Better Off-Road™

There are those among us who believe that pursuing life off-road means rock crawling, trail running, and mud bogging, or maybe storming across the open desert at speed. We agree. Setting off to conquer the earth is why you built your ultimate truck or Jeep. To others, the ultimate adventure is finding the wave, hiking a new trail, kayaking down a roaring river or skiing the impossible run. Your adventure could be loading the family into your truck and heading out to camp under the stars, pulling your boat to a lake, or carrying your dirt bike to a remote trail. Whatever your adventure, make the journey as exciting as the destination. Get outside. Explore, unplug, play in the dirt and go further. Because Life is Better Off-Road.™

About Transamerican Auto Parts: Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps and SUVs. Transamerican operations are comprised of 72 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: transamericanautoparts.com

TRANSAMERICAN AUTO PARTS LIFE IS BETTER OFF-ROAD™ AWARD JUDGES AND HOST ANNOUNCED

Oct 27, 2015   //   by admin   //   Company News  //  No Comments

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Compton, California (October 27, 2015) Today, Transamerican Auto Parts announced the panel of experts who have been selected as judges for the 2015 “Life is Better Off-Road™” SEMA builder award in addition to the host of the award presentation. The group of judges has been selected to represent a cross section of the off-road industry and includes some of the most recognizable individuals in off-road vehicle design, fabrication, journalism, and competition.

Hosting the award presentation will be renowned automobile enthusiast, NBC Motorsports personality and host of History Channel’s Top Gear USA, Rutledge Wood. While known for his knowledge and enthusiasm for all things automotive, Wood has himself been bitten by the off-road bug, making him the ideal choice to direct this important presentation.

Representing rock crawling, rock racing, Ultra4 competition and fabrication is vehicle builder and race champion, Shannon Campbell. Campbell’s innovative approach to “hard core” 4×4 rock crawling and racing has earned him countless victories and established him as one of the foremost authorities in off-road vehicle design and fabrication.

Joining Campbell on the panel is fellow Ultra4 competitor, short course off-road racer, Jeep enthusiast and scion of the well-known Curry Enterprises, Casey Curry. With his transition from freestyle motocross evolving into a successful Rallycross and short course off-road racing career, action sports icon, Brian Deegan has quickly emerged as a tour de force in the world of off-road motorsports. As a team owner with multiple signature aftermarket products to his name, Deegan will bring his unique perspective and a businesslike approach to the proceedings.

Trophy Truck racing is the premier division in off-road racing with the custom, tube chassis vehicles commonly requiring an investment of hundreds of thousands of dollars and often climbing into seven figures for a complete high end build. Rick Geiser and his brother Jeff are considered the Godfathers of the modern Trophy Truck. With more trucks on the course and more wins under their belts than all other builders combined, Geiser brings a tremendous level of design, development and fabrication experience to the panel.

Rounding out the collection of experts are off-road journalists Sean P. Holman and Craig Perronne.  Holman an off-road enthusiast himself, currently serves as Content Director for the Truck Trend Network, overseeing the editorial content production and strategy for the group’s seven brands. Perronne now serves as both Editor and Publisher for 4 Wheel Parts’ Off-Road Adventures magazine after a 10-year long stint at Dirt Sports Magazine.

The group will be selecting 10 semi-finalists from among the previously submitted entries based on such criteria as off-road reliability and capability, real-world functionality, quality of craftsmanship and overall vehicle presentation. From those contenders, one Jeep and one truck / SUV will be chosen as the two finalists to vie for the designation of being named the most authentic off-road-capable vehicle at the SEMA Show.

Launching this year at the 2015 SEMA Show in Las Vegas, Nevada, the “Life is Better Off-Road™” award is an annual industry prize awarded by Transamerican Auto Parts to the best presented, truly off-road capable truck, Jeep or SUV on display at the show.

The award, a custom designed trophy, will be presented by Transamerican Auto Parts President and CEO, Greg Adler, at 2 p.m. on Thursday, November 5 at the Pro Comp / Transamerican Auto Parts Booth #62112 within the SEMA SCORE Baja 1000 Experience Area (Located outside of the South Hall in the Silver Lot).

In addition to the award itself, the winner will receive a cover feature and multi-page vehicle spotlight in ORA Magazine, a professional photo shoot, recognition across the spectrum of Transamerican social media and digital channels, a promotional email campaign highlighting the award and winners, an invitation to be displayed in feature locations at TAP-sponsored events, tradeshows, Truck & Jeep Fests, along with the benefits of extensive partner media coverage of the award. The 10 semi-finalists will also be included in the full media campaign as well as receiving ribbons in recognition of their accomplishment.

To submit your off-road SEMA display vehicle for award consideration please visit www.transamericanautoparts.com/award.There you may complete your entry on-line or download the PDF application that may be completed and emailed to lifeisbetteroffroadaward@transamericanautoparts.com.

For more information, complete rules, terms and conditions for the Transamerican Auto Parts “Life is Better Off-Road™” SEMA builder award please visit www.transamericanautoparts.com/award

Life is Better Off-Road™

There are those among us who believe that pursuing life off-road means rock crawling, trail running, and mud bogging, or maybe storming across the open desert at speed. We agree. Setting off to conquer the earth is why you built your ultimate truck or Jeep. To others, the ultimate adventure is finding the wave, hiking a new trail, kayaking down a roaring river or skiing the impossible run. Your adventure could be loading the family into your truck and heading out to camp under the stars, pulling your boat to a lake, or carrying your dirt bike to a remote trail. Whatever your adventure, make the journey as exciting as the destination. Get outside. Explore, unplug, play in the dirt and go further. Because Life is Better Off-Road. ™

About Transamerican Auto Parts: Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps, SUVs and four wheel drive vehicles. Transamerican operations are comprised of 71 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: transamericanautoparts.com

4 WHEEL PARTS SPONSORS ULTRA4 NITTO NATIONAL CHAMPIONSHIP IN RENO

Oct 14, 2015   //   by admin   //   Company News  //  No Comments

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Compton, California (October 14, 2015) – 4 Wheel Parts is sponsoring the second annual Ultra4 Nitto National Championship October 16-17 in Reno, Nevada. Wild West Motorsports Park will be the site of a two-mile long natural terrain course where members of Team 4 Wheel Parts will compete in the two-day event presented by MetalCloak. Champions from each division in Ultra4 Series competition will gather to contend for the National Title and Greg Adler and Brent Goegebuer will be battling for Team 4 Wheel Parts.

Characterized as “King of the Hammers on a Short Course,” the track features straightaways, steep hill climbs and rock heavy sections for crawling. Forecasted to be a war of attrition with over 120 drivers registered, the field includes off-road racing luminaries Shannon Campbell and Loren Healy. Classes are Stock, Mod, Spec, Legends, 4400 and UTV and Greg Adler’s #210 car and Goegebuer’s #4473 rig will race in the 4400 class.

“We’re proud to be a sponsor and participate in one of the year’s most dynamic races for spectators,” said 4 Wheel Parts President/CEO Greg Adler. “We we have a strong racecar and we’re pushing for the podium to close the year out. With open pits and a fan friendly environment, we’re looking forward to everyone stopping by the pits to say hello.”

The course has altered from last year, but the one constant is it’s still varied and challenging. “Huge elevation changes, difficult rock climbs and monster jumps will push our new Ultra4 cars to the extreme,” said 4 Wheel Parts’ Advertising Director Brent Goegebuer.

On site vendors including Smittybilt and Rubicon Express will offer attendees aftermarket truck parts and Jeep Wrangler accessories. Tickets to the race are available at the Ultra4 racing website at ultra4racing.com.

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About 4 Wheel Parts: 

4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 71 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires and wheels, lift kits and Jeep accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

4 WHEEL PARTS UNVEILS POST FALLS, IDAHO RETAIL STORE AND DISTRIBUTION CENTER

Oct 7, 2015   //   by admin   //   Company News  //  No Comments

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Compton, California (October 7, 2015) Transamerican Auto Parts will further its major expansion initiative with the Grand Opening of its Post Falls, Idaho 4 Wheel Parts retail store and adjacent distribution center this Saturday, October 10. The event marks the growing presence of the national truck and Jeep performance product reseller into the Pacific Northwest while providing an increased level of service and delivery to customers in the region. 4 Wheel Parts is pleased to welcome area off-road enthusiasts to the family-friendly event, who will be greeted with installation specials, hourly prize drawings, aftermarket parts giveaways and tours of the newest, state-of-the-art facility.

The free event provides enthusiasts a preview of the latest truck and Jeep products from the industry’s leading manufacturers including Smittybilt, Poison Spyder and Bestop. Customers will have the opportunity to engage with the 4 Wheel Parts store’s interactive showroom featuring a comprehensive array of suspension, wheels, tires, lighting products and more.

Through the support of state and local leaders, Transamerican Auto Parts’ (TAP) new facilities deliver immediate economic benefits to the region in addition to career-focused automotive industry employment with full benefits promising to contribute substantially to job growth and opportunities in the Coeur d’Alene metropolitan area.

“We’re grateful for the investment made by Transamerican Auto Parts to create quality jobs and benefit our local community,” said Patty Shea, Chair of Jobs Plus, Inc. “Together, we have created a collaborative partnership between The City of Post Falls, Idaho Department of Labor, Jobs Plus, Jacklin Land Company, and Transamerican Auto Parts and we will support this endeavor to ensure the company’s continued success.”

The expansion gives TAP enhanced capacity by extending regional reach and supply with increased inventory levels. The 75,000 sq. ft. warehouse distribution center will supply the Pacific Northwest and western Canada and the 10,000 sq. ft. store will meet a growing local demand for off-road performance product sales and installation. This strategic move hastens the company’s growth and ensures a rapid, uninterrupted supply of parts and accessories to 4 Wheel Parts stores.

“It’s exciting to see public and private, state and local folks working together in a common purpose – better jobs and opportunities for Idaho citizens,” Governor C.L. “Butch” Otter said. “Companies like Transamerican Auto Parts aren’t just investing in their own business; they’re also investing in this community and the people of northern Idaho.”

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4 Wheel Parts continues to grow its retail operations which recently opened new locations in Little Rock, Arkansas, Baton Rouge, Louisiana, and Langley, British Columbia, to bring the total of stores to 71 across North America.

The location of the new facility in Post Falls diversifies TAP’s six distribution centers throughout the country. Transamerican Auto Parts and 4 Wheel Parts retail and wholesale customers across the Pacific Northwest and western Canada will immediately realize the benefits of reduced freight costs, more economic delivery and in many cases next day pick-up of the majority of product segments in retail stores.

“Idaho and Post Falls provides us with a business friendly environment in which to expand our presence in the Pacific Northwest,” said TAP President and CEO, Greg Adler. “We now have a strategic location that gives us a foundation from which we will be able to better serve our customers throughout this region and into western Canada.”

What: 4 Wheel Parts Post Falls Store Grand Opening Celebration

When: Saturday, October 10 from 9 a.m. –  5 p.m.

Location:

5405 W. River Bend Ave. Suite 101

Post Falls, Idaho 83854

208-618-4501

About Jobs Plus, Inc.:

Jobs Plus, Inc. is an economic development nonprofit established in 1987. The mission of Jobs Plus is to expand and diversify the economic and employment base of Kootenai County while maintaining the quality of life synonymous with Kootenai County. The focus of Jobs Plus is to retain quality companies already operating in Kootenai County, and to recruit companies to our area that sell on a national or international basis, are not location dependent, offer strong wages and benefits, and are respectful of our environmental concerns. To learn more about Jobs Plus, Inc. visit relocatetoidaho.org or contact our office

About 4 Wheel Parts

4 Wheel Parts is the global leader in truck, Jeep, SUV and off-road performance products. With 71 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and Jeep Wrangler accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

About Transamerican Auto Parts: Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps, SUVs and four wheel drive vehicles. Transamerican operations are comprised of 71 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: transamericanautoparts.com