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4 WHEEL PARTS SPONSORS ULTRA4 NITTO NATIONAL CHAMPIONSHIP IN RENO

Oct 14, 2015   //   by admin   //   Company News  //  No Comments

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Compton, California (October 14, 2015) – 4 Wheel Parts is sponsoring the second annual Ultra4 Nitto National Championship October 16-17 in Reno, Nevada. Wild West Motorsports Park will be the site of a two-mile long natural terrain course where members of Team 4 Wheel Parts will compete in the two-day event presented by MetalCloak. Champions from each division in Ultra4 Series competition will gather to contend for the National Title and Greg Adler and Brent Goegebuer will be battling for Team 4 Wheel Parts.

Characterized as “King of the Hammers on a Short Course,” the track features straightaways, steep hill climbs and rock heavy sections for crawling. Forecasted to be a war of attrition with over 120 drivers registered, the field includes off-road racing luminaries Shannon Campbell and Loren Healy. Classes are Stock, Mod, Spec, Legends, 4400 and UTV and Greg Adler’s #210 car and Goegebuer’s #4473 rig will race in the 4400 class.

“We’re proud to be a sponsor and participate in one of the year’s most dynamic races for spectators,” said 4 Wheel Parts President/CEO Greg Adler. “We we have a strong racecar and we’re pushing for the podium to close the year out. With open pits and a fan friendly environment, we’re looking forward to everyone stopping by the pits to say hello.”

The course has altered from last year, but the one constant is it’s still varied and challenging. “Huge elevation changes, difficult rock climbs and monster jumps will push our new Ultra4 cars to the extreme,” said 4 Wheel Parts’ Advertising Director Brent Goegebuer.

On site vendors including Smittybilt and Rubicon Express will offer attendees aftermarket truck parts and Jeep Wrangler accessories. Tickets to the race are available at the Ultra4 racing website at ultra4racing.com.

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About 4 Wheel Parts: 

4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 71 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires and wheels, lift kits and Jeep accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

4 WHEEL PARTS UNVEILS POST FALLS, IDAHO RETAIL STORE AND DISTRIBUTION CENTER

Oct 7, 2015   //   by admin   //   Company News  //  No Comments

Transamerican-Autoparts-Logo

Compton, California (October 7, 2015) Transamerican Auto Parts will further its major expansion initiative with the Grand Opening of its Post Falls, Idaho 4 Wheel Parts retail store and adjacent distribution center this Saturday, October 10. The event marks the growing presence of the national truck and Jeep performance product reseller into the Pacific Northwest while providing an increased level of service and delivery to customers in the region. 4 Wheel Parts is pleased to welcome area off-road enthusiasts to the family-friendly event, who will be greeted with installation specials, hourly prize drawings, aftermarket parts giveaways and tours of the newest, state-of-the-art facility.

The free event provides enthusiasts a preview of the latest truck and Jeep products from the industry’s leading manufacturers including Smittybilt, Poison Spyder and Bestop. Customers will have the opportunity to engage with the 4 Wheel Parts store’s interactive showroom featuring a comprehensive array of suspension, wheels, tires, lighting products and more.

Through the support of state and local leaders, Transamerican Auto Parts’ (TAP) new facilities deliver immediate economic benefits to the region in addition to career-focused automotive industry employment with full benefits promising to contribute substantially to job growth and opportunities in the Coeur d’Alene metropolitan area.

“We’re grateful for the investment made by Transamerican Auto Parts to create quality jobs and benefit our local community,” said Patty Shea, Chair of Jobs Plus, Inc. “Together, we have created a collaborative partnership between The City of Post Falls, Idaho Department of Labor, Jobs Plus, Jacklin Land Company, and Transamerican Auto Parts and we will support this endeavor to ensure the company’s continued success.”

The expansion gives TAP enhanced capacity by extending regional reach and supply with increased inventory levels. The 75,000 sq. ft. warehouse distribution center will supply the Pacific Northwest and western Canada and the 10,000 sq. ft. store will meet a growing local demand for off-road performance product sales and installation. This strategic move hastens the company’s growth and ensures a rapid, uninterrupted supply of parts and accessories to 4 Wheel Parts stores.

“It’s exciting to see public and private, state and local folks working together in a common purpose – better jobs and opportunities for Idaho citizens,” Governor C.L. “Butch” Otter said. “Companies like Transamerican Auto Parts aren’t just investing in their own business; they’re also investing in this community and the people of northern Idaho.”

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4 Wheel Parts continues to grow its retail operations which recently opened new locations in Little Rock, Arkansas, Baton Rouge, Louisiana, and Langley, British Columbia, to bring the total of stores to 71 across North America.

The location of the new facility in Post Falls diversifies TAP’s six distribution centers throughout the country. Transamerican Auto Parts and 4 Wheel Parts retail and wholesale customers across the Pacific Northwest and western Canada will immediately realize the benefits of reduced freight costs, more economic delivery and in many cases next day pick-up of the majority of product segments in retail stores.

“Idaho and Post Falls provides us with a business friendly environment in which to expand our presence in the Pacific Northwest,” said TAP President and CEO, Greg Adler. “We now have a strategic location that gives us a foundation from which we will be able to better serve our customers throughout this region and into western Canada.”

What: 4 Wheel Parts Post Falls Store Grand Opening Celebration

When: Saturday, October 10 from 9 a.m. –  5 p.m.

Location:

5405 W. River Bend Ave. Suite 101

Post Falls, Idaho 83854

208-618-4501

About Jobs Plus, Inc.:

Jobs Plus, Inc. is an economic development nonprofit established in 1987. The mission of Jobs Plus is to expand and diversify the economic and employment base of Kootenai County while maintaining the quality of life synonymous with Kootenai County. The focus of Jobs Plus is to retain quality companies already operating in Kootenai County, and to recruit companies to our area that sell on a national or international basis, are not location dependent, offer strong wages and benefits, and are respectful of our environmental concerns. To learn more about Jobs Plus, Inc. visit relocatetoidaho.org or contact our office

About 4 Wheel Parts

4 Wheel Parts is the global leader in truck, Jeep, SUV and off-road performance products. With 71 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and Jeep Wrangler accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

About Transamerican Auto Parts: Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps, SUVs and four wheel drive vehicles. Transamerican operations are comprised of 71 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: transamericanautoparts.com

WINNERS NAMED IN BFGOODRICH® TIRES OUTSTANDING TRAILS PROGRAM, PRESENTED BY 4 WHEEL PARTS

Oct 3, 2015   //   by admin   //   Company News  //  No Comments

BFGoodrich Outstanding Trails

4 Wheel Parts, the global leader in off-road performance product sales and installation, in collaboration with BFGoodrich® Tires, has announced the winners of the 2015 Outstanding Trails program. Nominated for uniqueness, terrain type and enthusiast following, four trails and their associated clubs were selected for this year’s honor, presented by 4 Wheel Parts. The United Four Wheel Drive Associations, Blue Ribbon Coalition and Off Road Business Association also partnered with BFGoodrich® Tires to conduct the program.

The 2015 winning programs are:

  • Applegate-Lassen Wagon Trail, Nev., High Rock Trekkers
  • Bald Mountain OHV Trails, Sierra National Forest, Calif., Clovis Independent 4 Wheelers
  • Barrett Lake Trail, El Dorado National Forest, Calif., Hi-Landers 4WDC
  • Black Bear Pass, Silverton, Colo., Creeper Jeepers Gang of Durango

BFGoodrich® Tires builds truck tires for any adventure, including those that take drivers off their daily roadways. Through its Outstanding Trails program that promotes sustainable and responsible off-road driving, BFGoodrich Tires once again will award grants of $4,000 each to these qualified and passionate off-road clubs in North America. These clubs will use their grants to continue their efforts that preserve and protect their hometown trails.

“BFGoodrich Tires stands shoulder-to-shoulder with enthusiast off-road communities in seeking to preserve and protect responsible off-road activities,” said Duane Thomas, brand communications manager for BFGoodrich Tires. “The Outstanding Trails program promotes getting out and challenging the four-wheel drive culture to prove they are driver enough to explore their world. After receiving more than 150 nominations, we are proud to recognize and reward these four clubs and their efforts to enhance their trails.”

As Outstanding Trails celebrates its 10th year, BFGoodrich selected 4 Wheel Parts as presenting sponsor of this year’s program. 4 Wheel Parts helped promote the program and provided a critical outreach extension to four-wheel-drive clubs across North America. The program also is conducted in collaboration with United Four Wheel Drive Associations (UFWDA), Blue Ribbon Coalition and the Off Road Business Association (ORBA).

“4 Wheel Parts is proud to join BFGoodrich Tires as an Official Partner of the Outstanding Trails Program,” said 4 Wheel Parts President and CEO, Greg Adler. “We are pleased to share in this opportunity to recognize the passionate members of some of North America’s prominent off-road clubs for their commitment to the preservation of these significant trails.”

To date, Outstanding Trails has awarded grants to 36 off-road trails nominated by 35 local clubs throughout North America. The program has provided more than $140,000 in grants in support of these trail conservation efforts.

About BFGoodrich Tires

With more than 100 years of heritage, BFGoodrich® Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 40 years of motorsports experience, BFGoodrich Tires delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, on Facebook at www.Facebook.com/BFGoodrichTires or on Twitter at @BFGoodrichTires.

About 4 Wheel Parts: 

4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 72 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821

4 WHEEL PARTS AND GENERAL TIRE UNITE TO CONQUER THE LONGEST OFF ROAD RACE IN AMERICA

Aug 12, 2015   //   by admin   //   Company News  //  No Comments

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For Immediate Release

Compton, California (August 12, 2015) – This weekend marks the 19th edition of the “Longest off-road race in the United States” and Team 4 Wheel Parts, in partnership with General Tire, will be challenging the grueling 545-mile course in the #1717 JeepSpeed XJ, with a pair of distinctive co-drivers making their off-road racing debut.

The Best in the Desert “General Tire Vegas to Reno” race will see more than 300 entries from across the country and around the world take on the Nevada desert on a punishing course as they traverse the Silver State. Among them will be 4 Wheel Parts’ salesmen, Victor Rosales Jr. from the Chula Vista location and Ronald Sims, traveling to Nevada all the way from the 4 Wheel Parts Hawaii store, who will be sharing time in the navigator’s seat courtesy of General Tire as Team 4 Wheel Parts’ Dylan Cochran pilots the #1717. Victor and Ronald stood head and shoulders above their 4 Wheel Parts peers in the sales of General Grabber tires and now they have the chance to race on those identical tires in the Best in the Desert Series’ signature event.

“It is an honor to receive the support of General Tire for this program,” said Cochran. “This is a tremendous opportunity for these guys to come out from behind the 4 Wheel Parts counter and into the grueling environment where we put our General Tires to the test.”

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The Best in the Desert “General Tire Vegas to Reno” race kicks off early on Friday, August 14 in Beatty, Nevada, about 100 miles north of Las Vegas and continues to the finish line at the Nevada Event Center in Dayton, just south of Reno. In addition to the #1717 challenging in the Jeepspeed class, entrants in America’s longest off-road race include motorcycles, quads, UTVs, purpose-built buggies and trucks as well as the 7,000 lb. 600HP Trick Trucks tearing across the open desert, all vying for individual class titles as well as the overall victory.

For Rosales and Sims, the event represents their first opportunity to participate in a competitive off-road race. “This is going to be a brutal race but we’re setting our sights on a strong finish,” said Cochran. “We’re looking forward to sharing this memorable experience with Victor and Ronald.”

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About 4 Wheel Parts: 

4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 71 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821

4 WHEEL PARTS NATIONAL STORE RENOVATION INITIATIVE CONTINUES

Jul 16, 2015   //   by admin   //   Company News  //  No Comments

For Immediate Release

Compton, California (July 16, 2015) – Transamerican Auto Parts (TAP) retail subsidiary, 4 Wheel Parts, the global leader in off-road performance product sales and installation, will hold multiple Grand Reopening events this Saturday, July 18 in Houston, Texas and Las Vegas, Nevada, as 4 Wheel Parts continues its national store renovation initiative.

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The reopening celebrations will feature vehicles and premium aftermarket products on display, exclusive discounts, and hourly giveaways while attendees have the opportunity to win prizes including $500 shopping sprees at each location. Both Houston retail stores have received major renovations while the Las Vegas store was completely relocated before receiving the signature look that has become the standard for renovated 4 Wheel Parts stores. All three locations are now ready to re-join the ever-growing lineup of 70 4 Wheel Parts stores throughout North America.

“It’s exciting to be launching three events simultaneously in Houston and Las Vegas,” said 4 Wheel Parts Director of Retail Operations, Sam Cervantes. “With live radio broadcasts on-site, live bands at the Houston location and great food for everyone, there is an electric atmosphere at the stores. We have put a great deal of hard work and investment into these locations and now this is a fantastic opportunity for people to come on down, check out the stores and pick something up for their truck or Jeep. ”The free, family-friendly events offer plenty of activities for off-road enthusiasts including product displays from the industry’s leading manufacturers including MHT Wheels, Fab Fours, N-Fab and Skyjacker Suspension. ASE-certified technicians will be onsite performing installations with exclusive pricing on select parts purchased at the Grand Reopenings.

In conjunction with the Las Vegas retail store celebration, attendees will have the unique opportunity to watch the 4 Wheel Parts’ Ironman 4 Competition, featuring the top off-road industry technicians as they compete head-to-head in multiple challenges.

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“This is the fourth year of 4 Wheel Parts’ Ironman Competition and the competition gets better and more intense each year,” said Mark Allen, 4 Wheel Parts Director of Service Operations. “Over the last few months we have narrowed the competitors from 300 down to just six of the best technicians in the off-road industry. Now they’re going to compete in a Jeep build-off that will include bumpers, suspension lift and tires and wheels to determine who the best 4 Wheel Parts technician really is.”

Having recently doubled the size and capacity of its distribution center in Coppell, Texas, 4 Wheel Parts’ parent company Transamerican Auto Parts (TAP), has also recently unveiled plans to open a new warehouse distribution center in the Pacific Northwest as part of its expansion initiative. The 75,000 sq. ft. Post Falls, Idaho location will increase supply and inventory levels at retail stores in western Canada and the Pacific Northwest while the two newly re-opened Texas locations will continue to be served by TAP’s Coppell distribution center.

What: 4 Wheel Parts Grand Reopening Celebrations

When: Saturday, July 18 from 9 a.m. – 5 p.m.

Locations:

13820 Westheimer Rd.
Houston, TX 77077
281-556-6444

1410 S. Loop West
Houston, TX 77054
713-797-9503

3901 W. Russell Rd
Las Vegas, NV 89118
702-871-1717

About 4 Wheel Parts 4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 70 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road parts like tires, wheels, ARB bumpers and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

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