Browsing articles in "Company News"

4 Wheel Parts Organizes Cruise Donation Event for Colorado Wildfire Victims

Aug 13, 2012   //   by admin   //   Company News  //  No Comments

In response to the devastating wildfires that were ravaging Waldo Canyon in Colorado, Sean Lockwood, assistant manager of the 4 Wheel Parts store in Westminster, Colo., created a donation drive to assist victims and evacuees. To deliver the donations, including food, water, money, and pet supplies, Lockwood then organized the Cool Rides Cruise. On June 30, dozens of cool, custom off-road vehicles packed with donations embarked on the 86-mile trip from Westminster to Colorado Springs, traversing the tough terrain.

As cruise volunteers arrived at the north end of Colorado Springs, they could see and smell the smoke from the wildfires. The caravan of custom Jeeps, Ford trucks, Chevy trucks, and SUVs, pressed on to the evacuation center. Initially, the Red Cross couldn’t accept the donated items, but Salvation Army representatives were able to take the food and water, while participants finished the delivery by taking donated pet supplies to the Colorado Springs Humane Society.

Causing more than $450 million in damage, the Waldo Fire destroyed 346 homes and took several lives. The Cool Rides Cruise event received more than 100 individual donations, and 4 Wheel Parts would like to thank everyone who donated and participated in the cruise to assist the Colorado wildfire victims.

4 Wheel Parts Hosts Truck & Jeep Fest in Atlanta

Aug 13, 2012   //   by admin   //   Company News  //  No Comments

4 Wheel Parts is bringing its Truck & Jeep Fest to the Atlanta Cobb Galleria for a two-day run August 4-5. At the event, off-road enthusiasts can get tips from industry experts, see modified rigs, attend product demonstrations conducted by manufacturers, and receive factory-direct bargains for services and merchandise.

Admission to the Truck & Jeep Fest is free, and the event will take place in the Cobb Galleria’s main Exhibit Hall. At the event, giveaways will take place every hour. Attendees can find deals on off-road parts and equipment, such as Jeep and truck parts, lift kits, tonneau covers, and winches, and more than $100,000 of inventory will be on-site. Merchants will also give discounts for service and installation. Hours on August 4, will be 10 a.m. to 4 p.m. Hours on August 5 will be 11 a.m. and 4 p.m.

4 Wheel Parts conducts several Truck & Jeep Fests throughout the year on its road expo tour, with events occurring across the United States. Previous 2012 Truck & Jeep Fests have taken place in Honolulu, Hawaii; Puyallup, Wash.; Dallas, Texas; Ontario, Calif.; and Denver, Colo. The final Truck & Jeep Fest on the 2012 slate will be in Orlando, Fla.

4 Wheel Parts Opens New Location in McAllen, Texas

May 9, 2012   //   by admin   //   Company News  //  No Comments

4 Wheel Parts opened a new retail location in McAllen, Texas. The new location opened March 26, and it stocks wheels, tires, suspension components, lift kits, and other accessories for two-, four-, and all-wheel drive vehicles.

The facility features an on-site service and installation center, where ASE-certified technicians perform various services. These services include suspension and lift kit installations, alignments, wheel and tire mounting, oil changes, and preventative maintenance. The McAllen location offers several specials, including 50% off installation services for any part purchased through July 14, 2012, at the McAllen location.

McAllen is situated in the Rio Grande Valley in the southern tip of Texas, seven miles from the U.S./Mexico border, and 70 miles from the Gulf of Mexico. For the past 20 years, McAllen’s population and economy has steadily grown, and the new store joins 10 other Texas locations. The store is managed by Jeremy O’Neal, and it’s located at 2701 West Expressway 83, between 26th and 29th streets. Store staff can be reached at 956-429-3600.

4 Wheel Parts Supports 2011 Tread Lightly! Charity Auction on eBay

Dec 8, 2011   //   by admin   //   Company News  //  No Comments

4 Wheel Parts has donated parts in support of the the 4th Annual Tread Lightly! Charity Auction on eBay. Tread Lightly!, a nonprofit organization, strives to protect access to outdoor recreation areas through education, stewardship, and restoration projects. Between November 1 and November 11, 2011, Tread Lightly! auctioned off more than 150 products that were donated to the cause by 4 Wheel Parts and other companies in the off-road industry. Auction proceeds will fund Tread Lightly’s 2012 initiatives to protect outdoor recreation access.

“We’ve just developed some remarkable new campaigns, tools and programs to help protect outdoor recreation access, and we hope to implement these initiatives fully in 2012,” said Tread Lightly!’s executive director Lori McCullough. “Money raised from this auction is key to helping us save access and curtail closures.”

For more information on Tread Lightly! initiatives, visit www.treadlightly.org.

4 Wheel Parts To Host 4-Wheeling Event in Texas over Labor Day Weekend

Aug 31, 2011   //   by admin   //   Company News  //  No Comments

Off-road enthusiasts in Texas are invited to join 4 Wheel Parts for a Labor Day celebration and customer appreciation event at Hidden Falls Adventure Park in Marble Falls. The event begins September 3 and runs through September 5. Throughout the weekend, attendees will have access to the park’s 200 miles of off-road driving trails. Camping sites are available for those who want to stay all weekend.
Scheduled activities include a women-only driving competition, silent auction, free barbecue dinner, scavenger hunt, and a presentation on Wheelers for the Wounded, a group that organizes outdoor activities for wounded military personnel. Two custom lifted Jeeps will also be on display, courtesy of Northwest Jeep in Houston.
Hidden Falls Adventure Park is located at 7030 East FM 1431 in Marble Falls. Registration is not required to attend, but enthusiasts are encouraged to sign up on the event Facebook page. For more information, visit or call a 4 Wheel Parts store in Austin, Houston, or San Antonio. Find a 4 Wheel Parts store.