4 Wheel Parts recently grew its number of stores to 59 nationwide with two new store openings. The Reno, Nevada and Tulsa, Oklahoma locations celebrated their Grand Openings on February 16 and February 23, respectively. The events solidified 4 Wheel Parts’ role as a destination for the local off-roading community and featured onsite giveaways, specialty shows, and instant rebates.
Reno Grand Opening special attractions were the 4 Wheel Parts’ Showroom on Wheels, local truck and Jeep clubs, and a car crush. “Our new facility was originally built as a car lot so we have a lot of real estate,” says Reno 4 Wheel Parts Store Manager Aaron Mundine. Tulsa’s Store Manager Corey Marshall says their opening celebration was quite a show. “For the Grand Opening, we had a bunch of giveaways, free food, custom Jeeps, hot rods and great deals on truck accessories.”
The new Reno and Tulsa 4 Wheel Parts stores now feature online Google virtual tours of their showrooms, allowing users to navigate the entire premises. These interactive tours have high resolution images of off-road vehicle products and accessories that users can share via social media.