Browsing articles from "February, 2016"

POISON SPYDER’S LARRY MCRAE ANNOUNCES RETIREMENT

Feb 16, 2016   //   by admin   //   Company News  //  No Comments

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Compton, California (February 16, 2016)  Recently, Larry McRae announced his retirement from Poison Spyder. While building Poison Spyder into an industry leading brand, Larry has been an innovator, establishing himself as an icon and entrenching himself in the off-road aftermarket industry and Jeep culture. Under Larry’s stewardship, Poison Spyder has become the benchmark in premium aftermarket Jeep armor while setting a high watermark for quality and brand authenticity. Larry’s engagement through the transition of Poison Spyder’s acquisition by Transamerican Manufacturing Group has served to ensure that the quality, craftsmanship and faithfulness to the PSC brand has and will remain, while products will continue to be manufactured in the same Banning, California facility.

Although Larry has moved into retirement, Poison Spyder will continue to be guided by the management, production, marketing and sales team that has been the foundation of the company alongside him and will be instrumental to the sustained growth of PSC.  Together with this team, TMG is committed to serving PSC customers with the same level of quality, workmanship and product innovation that they have relied on while preserving and protecting the beloved Poison Spyder brand.

Transamerican Auto Parts and Transamerican Manufacturing Group extends our best wishes to Larry McRae as he now embarks on this next phase of his journey.

 

4 WHEEL PARTS PRESIDENT & CEO GREG ADLER GOES UNDERCOVER ON “UNDERCOVER BOSS,” FRIDAY, FEB. 5 ON CBS

Feb 1, 2016   //   by admin   //   Company News  //  No Comments

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Compton, California (February 1, 2016) – Greg Adler, President and CEO of 4 Wheel Parts, the global leader in truck, Jeep, SUV and off-road tires, wheels, lift kits and accessories, goes undercover to meet the employees who keep the company on the right track, on UNDERCOVER BOSS, Friday, Feb. 5 (8:00-9:00 PM, ET/PT) on the CBS Television Network. During his undercover mission, Adler worked alongside employees performing a variety of jobs that represent key aspects of the company’s retail sales and distribution operations.

“4 Wheel Parts is in the midst of an aggressive national expansion and going undercover allowed me the opportunity to step out of my role as CEO and into many of the jobs that are the backbone of our company,” said Adler. “I learned a great deal about our business from the experience and as a result we have been able to enact many companywide initiatives. Most importantly, going undercover reinforced the importance of family to me and reminded me that as the business grows, we continue to keep the feeling of family that is the legacy of 4 Wheel Parts.”

Website: 4wheelparts.com

Twitter: @4wheelparts

Facebook: 4 Wheel Parts

Instagram: 4wheelpartsofficial

UNDERCOVER BOSS, in its seventh season, is a two-time Emmy Award-winning reality series that follows high-level executives as they slip anonymously into the rank-and-file of their own organizations.  Each week, a different leader will sacrifice the comfort of their corner office for an undercover mission to examine the inner workings of their operation.

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About 4 Wheel Parts:

4 Wheel Parts is the global leader in off-road truck, Jeep and SUV aftermarket performance products. With 72 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road parts and accessories including all-terrain tires and lift kits, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.

Life is Better Off-Road™

There are those among us who believe that pursuing life off-road means rock crawling, trail running, and mud bogging, or maybe storming across the open desert at speed. We agree. Setting off to conquer the earth is why you built your ultimate truck or Jeep. To others, the ultimate adventure is finding the wave, hiking a new trail, kayaking down a roaring river or skiing the impossible run. Your adventure could be loading the family into your truck and heading out to camp under the stars, pulling your boat to a lake, or carrying your dirt bike to a remote trail. Whatever your adventure, make the journey as exciting as the destination. Get outside. Explore, unplug, play in the dirt and go further. Because Life is Better Off-Road.™